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Investment & Engagement Structure

Transparent Investment in Patient Volume Protection

The Foundation Problem

 

Your marketing isn't underperforming—it's built for a world that no longer exists. AI search engines now provide direct healthcare recommendations, bypassing your paid ads, organic rankings, and landing pages entirely. Organizations we assess typically discover they're losing 15-40% of high-value patient inquiries to competitors who appear first in AI recommendations.

 

The deeper issue: Every marketing dollar you invest amplifies a digital foundation AI has already undermined.

 

Our Approach to Pricing

 

Healthcare budgets demand predictability. Our pricing is based on organizational complexity—bed count for health systems, physician count for practices—because assessment scope scales with size, not because we're guessing at value.

 

You know your exact investment before engagement begins. No scope creep. No billable hour surprises. No discovery phase that mysteriously expands.

 

What You're Buying

 

Phase 1 quantifies precisely how much patient volume you're losing to competitors in AI search and identifies where your digital foundation is failing. You receive documented competitive analysis, revenue impact modeling, and a prioritized 90-day action plan.

 

Phase 2 rebuilds that foundation through strategic authority positioning—ensuring your marketing spend builds real competitive advantage rather than compensating for invisible weaknesses.

 

Organizations implementing our Phase 1 recommendations see an average 28% improvement in AI competitive position within 90 days.

 

How Organizations Typically Engage

Most start with Phase 1 assessment because it provides complete clarity before committing to ongoing partnership. You'll know exactly where you stand, what's broken, and what it's costing you—with zero obligation to proceed further.

 

Others already know they have a problem and want immediate strategic partnership. For them, we combine assessment and implementation in a single engagement.

 

Both approaches are detailed with transparent pricing by organization type.

 

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Phase 1 - 

Revenue Risk & Foundation Assessment

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For Private Practices & Specialty Groups

  • 1-5 physicians: $15,000

  • 6-15 physicians: $28,000

  • 16-30 physicians: $35,000

 

For Health Systems & Hospital Networks

  • <200 beds: $35,000

  • 200-400 beds: $45,000

  • 400+ beds or integrated networks: $55,000-$75,000

 

Timeline: 2-4 weeks from kickoff to final presentation

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Phase 2 - 

Strategic Authority Building

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For Private Practices $8,500-$12,500/month (6-month minimum engagement)

  • Full strategic oversight and vendor management

  • Content development coordination

  • Monthly competitive monitoring

  • Quarterly performance reviews

 

For Health Systems $15,000-$25,000/month (6-month minimum engagement)

  • Strategic CMO-level guidance

  • Marketing team collaboration and training

  • Cross-functional implementation support

  • Board-ready reporting

 

Custom Engagements: Multi-facility networks and academic medical centers receive tailored proposals based on complexity and scope.

Get in Touch

Your Decision

If you're unsure which engagement structure fits your situation, schedule a 15-minute competitive snapshot. We'll show you where you currently rank against top competitors and recommend the right starting point for your organization.

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